The objective of this paper is to demonstrate the final and often absent phase of any optimisation project, namely, the Transformation. It is not enough to be discontented with the present. It is not enough to want to change. There has to be a path to the future, a way for change to succeed. The paper will cover the following topics:

• Best practice for managing the supply chain
  
• Sales & Operations Planning
  
• Market focus
  
• Key Performance Measurement
  
• Change Management